ArtDirection

A cover has to work at thumbnail size in a crowded feed and still hold up full screen. The rules are few and strict: one photographic moment in cold blue, motion blur instead of detail, the title set large and softened so it sits inside the image, and the trabbey element in the lower right corner.

Because every single follows them, a new release is recognisable as trabbey before the title is read — and the catalogue reads as one body of work.